Publix Digital Ads
The problem
Publix is in need to increase awareness of curbside pickup and delivery services to different demographic markets over competitors like Kroger. With the use of digital ads, Publix can help introduce the brand to a wider audience. Digital ads can often drive traffic to publix.com which leads to increase visibility.
Animated Digital Ad
The
end result
While working in-house as a Graphic Designer at Publix Super Markets, I have had the privilege of bringing creativity and innovation to one of the leading retail grocery chains in the US. With a keen eye for design and a deep understanding of the brand, I have contributed to enhancing the visual identity of Publix.
From designing engaging promotional materials to creating visually appealing store signage, I play a vital role in ensuring a cohesive and visually pleasing shopping experience for customers. Collaborating with cross-functional teams, I have translated marketing strategies into compelling visual solutions that effectively communicate messages and drive customer engagement across various mediums,
including print, video, and digital platforms.